Junior Jingqi 'Rose' Li's business plan for "J Market," an e-commerce farmer's market focused on high-quality food and sustainable food production, was recognized as one of the top ten in the state as part of the Future Business Leaders of America (FBLA) Business Plan Competition. Rose has also qualified to present the business plan and compete at the Pennsylvania FBLA State Leadership Conference on April 6.
After reading Animal, Vegetable, Miracle by Barbara Kingsolver, Rose was inspired to create something that could address issues in the food industry – pollution, food waste, food transparency, and food diversity. She subsequently designed and submitted a 15-page business plan for "J Market" to the FBLA Business Plan Competition.
As part of J Market's mission "to provide high-quality food with an emphasis on sustainability, convenience, food transparency, and food diversity," customers could expect to purchase locally grown produce and items that are semi-perishable like homemade salsa, jam, and honey.Congratulations, Rose, and best of luck at the State Leadership Conference!